The Director of Conference Sales and Marketing will ensure the sales team at the facility meets all individual and departmental sales and marketing goals. This position is responsible for the overall tasks related to Sales for the facility and will also lead all sales personnel in establishing goals, procedures and daily duties.
Manage and participate in the development and implementation of goals, objectives, policies, and priorities of all Sales programs and activities
Assume management responsibility for all services and activities of the Sales and marketing department within the conference center including sales tools and materials, proposals, sales calls and contracts
Select, train, motivate and evaluate all sales personnel; provide or coordinate staff training; work with employees to correct deficiencies; implement discipline and termination procedures
Plan, direct, coordinate, and review the work plan for providing marketing, booking and sales services
Participate in the development and administration of the annual budget; forecast of additional funds needed for staffing, equipment, materials, and supplies; direct the monitoring of and approve expenditures; direct and implement adjustments as necessary
Prepare written proposals; reevaluate potential business value of various events and clients; initiate contractual arrangements
Conduct tours of facility for potential licensees; answer questions and provide information regarding facility capabilities
Meets with General Manager on a regular basis to discuss all matters pertaining to sales operations
Travel to regional areas throughout the year in search of new business
Budget and work within operating budget
Responsible for all revenue generation
Perform other duties and responsibilities as assigned
Minimum of five (5) years of increasingly responsible sales experience for a conference or convention center, meeting facility, hotel or other similar public assembly or hospitality facility, including supervisory responsibility
Bachelor’s degree or better from an accredited college or university with major course works in Marketing, Business Administration, or a related field
Ability to work event nights, weekends and holidays as required
Has a strong track record of building relationships and generating new business
Excellent organizational skills, leadership skills, customer service skills
Enthusiastic and positive thinker
Strong PC and data processing skills; working knowledge of MS Word, Excel, as well as database management software
Intellectual/Social, Physical Demands and Work Environment:
The intellectual/social, physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the essential functions of this job, the employee is continuously asked to multi-task under time limits. Position requires constant attention to precise details and accuracy of specified standards including: following simple to complex (more than 3 steps) instructions, and concentration which frequently extends beyond 30 minutes at a time. Employees in this role will constantly be in leadership role; this requires directing others either verbally or in writing to complete tasks in prescribed time frame. This position also requires constant use of interpersonal skills including: ability to direct/motivate/inform staff and foster collaboration, being able to recognize and resolve conflicts, being able to openly communicate in writing and verbally with clients.
While performing the essential functions of the job, the employee constantly operates a computer and other office devices such telephones, copy machines, fax machines, etc; occasionally moves about inside the office to access storage areas, cabinets and office machinery; constantly moves about the facility and event sites before, during and after events to service clients and supervise staff; constantly communicates via telephone, email and in-person with others to exchange accurate information.
The duties of this position are performed indoors in a business/office setting. The noise level in the work environments is usually moderate to loud during events and minimal during non-event times.
SPECTRA IS AN EQUAL OPPORTUNITY EMPLOYMENT EMPLOYER.
We are Spectra, the experts in hosting and entertainment, providing our clients with solutions and services that amplify the customer experience. We pride ourselves on our superior service and client-focused approach, as we bring innovative solutions to events across a range of sports facilities, convention centers, performing arts centers, state fairs, and much more.