Brand/Product Management, Marketing: Communications, Public Relations
4 Year Degree
The primary focus of the Midwest Marketing Associate will be to support the Midwest Region in all marketing, advertising, public relations and event related functions. The Marketing Associate will be responsible for creating and continually developing advanced marketing presentations for proposals consistent with Transwestern standards in a cost effective and timely manner that result in an increased target market awareness of the Midwest team’s strengths and capabilities. It is also the responsibility of the Marketing Associate not only to exhibit legendary customer service when communicating with clients and vendors but also to focus on productivity and results.
Essential Job Functions:
Work as a part of the Midwest and Chicago Marketing team to support all team members in administration of marketing related functions.
Assist in developing annual media, marketing and communications strategy.
Handle and coordinate public relations, including dealing with the press and communicating with reporters with a goal of strategically furthering Transwestern’s exposure in the Midwest region.
Develop press releases regarding regional announcements, such as new hires, major accomplishments and achievements, major deals and/or assignments.
Manage and implement social media strategy.
Monitor competitors’ marketing materials, incorporate changes when appropriate and maintain a library of best practices.
Maintain and update a library of biographies, case studies and relevant materials for use in proposals and presentations.
Assist with Chicago and Midwest Region city websites and online marketing campaigns.
Partner with other Midwest Region and corporate marketing staff to maximize marketing efforts in all locations.
Develop business relationships with vendors, media, and others.
Assist in development of brochures, presentations, proposal templates, etc.
Maintain marketing files and archives.
Plan and implement external client events and internal employee events
Work with hotels, restaurants, clubs and various venues, coordinating all necessary logistics, in order to ensure smooth activity and successful events.
Maintain and update event attendee and invitation lists.
Coordinate Transwestern Chicago’s participation in top workplaces programs for various publications.
Routinely update marketing collateral materials with current statistics and graphics conformity.
Review and edit materials and proposals for spelling, grammar and format.
A minimum of 1 year experience in marketing or in commercial real estate
Strong knowledge of journalism or communication is preferred.
Must have intermediate to advanced skills in MS Office suite (particularly Word, Power Point and Excel); Adobe InDesign skills are a plus.
Can conceptualize abstract concepts into written documents.
Works well in a team environment and is extremely reliable.
Excellent interpersonal skills – effective verbal and written communication skills.
Able to multitask, adapt to rapidly changing priorities on a regular basis and a continually heavy workload.
Strong attention to detail – excellent proofreading and editing skills.
Ability to maintain discretion regarding personnel and industry-related matters.
We are collaborative entrepreneurs raising the bar on what it means to provide a higher level of service. No matter how much we grow our global reach and resources, our approach to commercial real estate will always be people-driven and client-focused.
The way we see it, better is bigger.
We are privately held and guided by our culture and our values. We believe being the best place to work ...makes us the best place to do business, and our team members prove it by going above and beyond to deliver a higher level of personalized service - The Transwestern Experience.
Our passion for our people and their commitment to our clients is unprecedented. For us, the deal is not the end of the transaction; it’s the beginning of a long and meaningful relationship. We continue to grow by creating extraordinary opportunities for our people, who in turn create extraordinary experiences for our clients.
Transwestern: Experience Extraordinary