Glen Urquhart School, a K-8 independent day school 45 minutes north of Boston, seeks an experienced professional to serve as its next Director of Marketing and Communications. The successful candidate will lead and direct all aspects of the school’s marketing, communications, and public relations programs leading to the enrollment and retention of the student body. Knowledge of proven marketing techniques, capacity for strategic, data-driven planning, strong interpersonal skills, excellent oral and written communication abilities, and sound managerial and organizational abilities are essential. The Director of Marketing and Communications is a solo practitioner but collaborates with the offices of admission and advancement. The Director reports to the Head of School and sits on the senior leadership team. This is a year-round position with benefits.
Qualifications: We seek a motivated and flexible marketing and communications leader who understands independent educational environments and who can work in a cooperative, dynamic setting. This position requires a bachelor’s degree (master’s degree preferred) and a minimum of five years of relevant experience. Candidates should possess excellent writing and graphic design skills and should be comfortable using the Adobe Creative Suite. Candidates should also demonstrate a working knowledge of print, online, and social media marketing strategies as well as the ability to conduct market research and anaylsis. Glen Urquhart School seeks candidates who will add to the racial, cultural, and gender diversity of our school community.
Responsibilities include but are not limited to:
Supporting the mission and philosophy of the school
Leading communications across all departments of the school, including admission, advancement, and auxiliary programs
Creating and executing brand strategy for the school
Creating and executing a media plan for the school
Managing the creative direction, strategy, and production of video and related projects
Creating and placing all advertising for the school, including print and online channels
Conducting market research and reporting relevant statistics
Creating and publishing the Weekly E-Bulletin
Creating content for social media and managing social media channels
Managing the school website, a Drupal-based platform
Leading production of all school publications
Teaming with other departments to represent the school in the broader community
Managing relevant budgets
Presence in the life of the school, such as drop off/pick up, faculty meetings, etc.
Founded in 1977, Glen Urquhart is a coeducational, independent school serving approximately 200 students in kindergarten through eighth grade. Situated on a beautiful 23 acre campus of woodlands and wetlands in a suburban area about 45 minutes from Boston, the school has a rich program featuring a co-teacher model in grades K-5, experiential curriculum, extensive community service that includes i...nternational travel, and a strong record of outstanding student achievement and secondary school placement. The school enjoys strong partnerships with families and a reputation for excellence on the North Shore.