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Analyst, Measurement & Insights

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Details
Posted:
July 10, 2018
Location:
NY, New York
mapContent
Salary:
Type:
Full Time - Experienced
Category:
Marketing Research: Analyst
Preferred Education:
4 Year Degree

Fullscreen Media is seeking an Analyst, Measurement + Insights. This person will be charged with analyzing and synthesizing data to help support Fullscreen brand group. This role will be primarily supporting the Fullscreen Video Network - an aggregation of premium advertising inventory across Youtube and Fullscreen’s owned and operated sites, Crunchyroll and Rooster Teeth. This position will be based in NY.

Responsibilities:

  • Develop and maintain recurring reporting for the FSVN sales team
  • Work with 3rd party vendors to ensure proper measurement of FSVN
  • Help develop strategy for and implementation of brand lift studies for FSVN
  • Synthesize and interpret data from various resources to be incorporated into pitch decks and marketing collateral
  • Present observations and insights to sales teams, agencies, and clients
  • Assist in the building and delivery of campaign performance reports

Requirements:

  • 2+ years experience in social or digital media research and analytics
  • Strong data knowledge and analytical skills
  • Experience building ad hoc or post mortem report client-facing reports
  • Proficiency in the following segments of tools:  
  • 1st Party Analytics: Google Analytics, Youtube Analytics, Facebook Insights, Adobe Omniture, etc.
  • 3rd Party Analytics: Shareablee, Tubular, Netbase, Simply Measured, Comscore, Nielsen, etc.
  • Advertising Intelligence: Nielsen Monitor Plus, Mediaradar,  etc.
  • Proficient in data mining, quantitative analysis, and story-telling
  • Collaborative team player with a strong focus on client service
  • Excellent verbal and written communication skills including the visual display of quantitative information

About Fullscreen
In collaboration with the world’s leading talent and brands, we create content differently. Our network, our technology, and our services change the way content is produced, distributed, and consumed by more than 600 million massively engaged subscribers. We're headquartered in L.A. and were founded in January 2011 by CEO George Strompolos, a co-creator of YouTube's Partner Program.
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