Position Overview: Injen Technology Co., Ltd is a fast-growing and dynamic company in Pomona, CA that has an exciting opportunity for a Marketing Specialist.
We are looking for someone who has a passion for the automotive aftermarket and a master at digital content. This is an exciting opportunity for someone who desires ownership of specific marketing campaigns and also who enjoys problem solving in a fast-paced environment.
Injen Technology’s Marketing Specialist will be responsible for various creative content and the digital campaigns to drive traffic and customer engagement. You will work directly under our Marketing Manager and report to our Director of Sales and Marketing. You will establish an effective daily marketing content strategy that will utilize various online and social platforms. Your content will support product and feature releases, new vehicle support, enthusiast events, and any other items that will drive brand recognition and consumer engagement for Injen Technology.
The ideal candidate knows how to wear many hats and is a jack-of-all-trades with an interest in a variety of different disciplines, from launching campaigns and content marketing, to supporting events and managing information on our website.
What this position requires: • Dedication on building brand awareness and driving traffic for Injen Technology • Experience with relevant social platforms and what type(s) of content is best to achieve platform specific goals. (Facebook, Instagram, Twitter, Snapchat). • Experience with relevant video platforms and platform that utilize static and live video. (YouTube, Facebook, Instagram). • Ability to craft messaging and utilize editorial in content creation. (Internal / External Blogs, Enthusiast Forums) • Phone / video / camera / editing skills – Photos, video and daily content creation is going to be your primary focus; you should know how to create that content from both a hardware and software perspective. • Ability to communicate clearly in person, email, chat, and phone • Support in the management of media contacts and external PR, including budget and timeline, to build our presence in traditional and social media. • Support our events team to coordinate promotions, marketing collateral and social content. • Help to create content for our website, white papers, press releases, and presentations, all with consistent messaging recognizable to the Injen Technology brand. • Support leadership in attaining key market research. • Strong project management skills, and proven ability to complete goals within deadlines. • A startup mindset: can-do attitude and no task is too large or too small. • Ability to work unpredictable hours, including some evenings and weekends.
Preferred: • Proficient with video / photo editing and Adobe Creative Suite (or similar). • Excellent organization skills, self-directed and ability to execute on multiple projects at once.
Additional Salary Information: DOE
About Injen Technology
ABOUT INJEN TECHNOLOGY
For over two decades, Injen Technology has been recognized as an industry leader in the design and development of high performance cold air intakes, stainless steel exhaust systems, performance intercoolers, and cleanable air filters. With multiple patents in the intake tuning process and countless awards for outstanding performance and design, Injen Technology is recognized globally as the dominating brand in our market segment.