Bounteous' Marketing Intelligence team is currently looking for a Senior Marketing Intelligence Analyst who can lead omni-channel reporting, dash-boarding, and analyses for a core strategic client. The right candidate should have a strong understanding of digital marketing tactics and strategies, enabling strong recommendations and insights in program reporting.

Role and Responsibilities:

• Develop regular and ad hoc analysis and reporting rooted in drawing out insights and optimization
• Work directly with clients to strategize and implement analytics measurement plans
• Lead strategy and execution of web tagging and tag management initiatives
• Help guide product design through findings, insights, and best practices learned through strategic analyses
• Work directly with clients in presenting analysis and reporting on ongoing marketing initiatives
• Acquire data from primary or secondary data sources, work with data science and development teams as necessary to ensure proper data tracking and aggregation
• Provide quality assurance of data on an ongoing basis, identifying and correcting inaccuracies
• Manage & grow analytics partnerships, staying on top of ‘best of breed’ technologies and vendors
• Lead more junior analysts through training, mentoring, and by example
• Recognize opportunities for efficiencies in processes, and work appropriately across teams to realize enhancements