Location Address:East Volusia area (Daytona Beach and New Smyrna Beach)
Top Reasons to work at AdventHealth Orlando
Located on a lush tropical campus, our flagship hospital, 1,368-bed AdventHealth Orlando
We offer great benefits with immediate Health Insurance coverage
Career growth and advancement potential
Serves as the major tertiary facility for much of the Southeast, the Caribbean and South America
AdventHealth Orlando houses one of the largest Emergency Departments and largest cardiac catheterization labs in the country
We are already one of the busiest hospitals in the nation, providing service excellence to more than 32,000 inpatients and 125,000 outpatients each year
Work Hours/Shift: Full Time / Day (Hybrid office schedule and requires occasional weekend events)
You Will Be Responsible For:
Demonstrates, through behavior, AdventHealth’s service standards.
Contributes to the development of annual marketing plans; setting goals, strategies and tactics to ensure operational business goals are met.
Implements day-to-day marketing efforts for assigned service lines, including digital content and collateral creation, event execution, and project management.
Establishes physician relationships to enhance consumer marketing efforts through lectures and events; collaborates with physician relations marketing team on direct marketing strategies.
Supports the development of direct-to-consumer marketing initiatives to drive volumes and enhance marketing efforts of physicians to drive referrals and grow market share.
Serves as social media liaison, meeting quantifiable goals and objectives; helps oversee websites related to area of focus for timely and consistent updates.
Works effectively and collaboratively with Creative team, providing clear objectives, goals, feedback and providing reasonable deadlines.
Maintains/tracks budget; tracks volume and additional data for ROI reporting to ensure business goals are met.
Serves as a brand ambassador; upholding the values of the organization and maintaining consistency of the brand internally and externally.
What Will You Need:
EDUCATION AND EXPERIENCE REQUIRED:
Bachelor's degree in Marketing or related field
Introductory organizational and administrative skills with the ability to multi-task in a fast-paced work environment.
Foundational knowledge and skills to implement integrated marketing programs, to include: marketing planning; creative concepting and execution; corporate communications; traditional and social media; project management, event planning and execution; research analysis; and physician relations.
LICENSURE, CERTIFICATION, OR REGISTRATION REQUIRED:
Valid State of Florida class E driver’s license and driving record in accordance with AdventHealth policy
Working with the Marketing Manager and/or Marketing Strategist, the Coordinator executes marketing initiatives for key service lines and the markets we serve. The Coordinator applies introductory knowledge of market research and analytics to contribute to the development of marketing plans which competitively differentiate AdventHealth and ensures the growth of volume, market share, share of spend and brand awareness. The ideal candidate will have a demonstrated enthusiasm for coordinating marketing programs and day-to-day functions, demonstrating independent judgment and creativity. This person will build strong relationships with stakeholders to advance the service line’s and market strategy’s goals and vision. Additionally, he/she will be a hands-on, results-oriented marketer who is passionate about learning strategy and achieving executional success.
At AdventHealth, Extending the Healing Ministry of Christ is our mission. It calls us to be His hands and feet in helping people feel whole. Our story is one of hope — one that strives to heal and restore the body, mind and spirit. Our more than 80,000 skilled and compassionate caregivers in hospitals, physician practices, outpatient clinics, urgent care centers, skilled nursing facilities, home health agencies and hospice centers are committed to providing individualized, wholistic care.