Khan Lab High School (KLHS), an independent school in the San Francisco Bay Area, seeks a full-time Director of Marketing & Communications who will be responsible for planning, implementing, managing and monitoring the Khan Lab High School’s marketing, communications, and events strategy. The successful candidate will take an entrepreneurial approach to making appropriate use of all of the School’s resources and partnerships, and will be comfortable working in a start-up school environment.
As a member of the high school leadership team, you will contribute to refining how we can best empower young people to take control over their own learning. Ideally, you will be familiar with Khan Academy and Sal Khan’s book The One World Schoolhouse: Education Reimagined.
WHO WE ARE
About Khan Lab High School
Khan Lab High School is a mastery-based school founded by Salman Khan in 2014 to extend Khan Academy’s student-centered philosophy into a physical school environment. It is affiliated with the Khan Lab School, a K-8 school in Palo Alto, CA. Furthering his vision for Khan Academy, Khan wrote and published The One World Schoolhouse, in which he argues for mastery-based, blended, and mixed-age learning coupled with a departure from traditional letter grades. Today the KLHS community is bringing that vision to life and also sharing knowledge within education more broadly.
In each academic area at KLHS, there is a minimum pace our students must meet, but learning is decoupled from age; the time it takes a student to finish a course will vary but the depth of mastery is constant. We believe that students cannot “master” a course by performing well on one assessment. Instead, students are expected to demonstrate mastery of all skills and content before they can obtain foundational credit, thereby removing “gaps” in their education.
Students also partner with faculty to explore their passions and deepen their learning. The quality of learning remains high but as a lab school, instructional methods are constantly being reimagined and tested. Learning is supported through weekly advising, real-world application, and a culture that fosters student agency. Faculty and students do not simply adhere to the status quo in education. As a lab school, KLHS is a model for innovation in education.
The KLHS staff and teachers will represent the diversity of the students we intend to serve. We believe that standard hiring practices disproportionately hurt those most marginalized in society — including but not limited to Black, Indigenous, and People of Color, people from economically disadvantaged backgrounds, women and trans/gender-nonconforming individuals, and LGBTQIA+ individuals.
WHO WE’RE LOOKING FOR
Responsibilities The Director is responsible for developing a marketing strategy in line with the School’s vision and values, and delivering on it through internal and external communications. The position reports to the Executive Director of the Khan Lab High School. The Director is a member of the School’s leadership team, which includes Admissions, Technology, and College Counseling and will work closely with administration and faculty.
The Director of Marketing will advance the following priorities:
Plan and execute programs that enhance the visibility and public perception of KLHS
Update existing marketing plan with strategic long-term and short-term objectives
Collaborate with Executive Director to manage and plan department budget
Maintain common editorial and graphic standards across school publications for branding reputation and integrity, Create a deeper level of branding for the School across all media and audiences
Website: Oversee the creation, management and maintenance of content
Social Media: Manage social media placements
Media: Manage media relations, including writing and distributing press releases
Photography: photograph on-and off-site events; maintain the archival photo library
Review production of all school publications, including the work with students and staff to support the school yearbook and bi-monthly newsletters and related publication
Graphic design and production of advertisements, development-related electronic brochures, handbooks, event invitations and programs, parent council invitations, etc
Develop and manage relationships with website vendor, photographers, graphic designers and printing firms
Coach colleagues in marketing, writing, public speaking, and publication skills
Support admissions, college counseling, and development events as needed
WHAT YOU’LL BRING
Skills and Capabilities
Successful candidates will have the following qualifications:
3-5 years of experience in marketing, communications or public relations.
BS degree in marketing or relevant field
Ability to engage with students in support of the above
Knowledge of social media outlets
Understanding of SEO and web traffic metrics
Familiarity with web design and publishing
Great interpersonal, presentation and communication skills
Self-starter and excellent project manager
Experience in the development or management of the development of websites
Excellent writing, editorial, and public speaking skills
Design, photography, and video editing and production skills
Ability to create content as well as identify and generate creative story ideas
Excellent interpersonal skills; ability to collaborate widely with various constituencies throughout the School’s community
Technical skills to support the above
Intuitively creative, flexible, and collaborative
Excellent written and verbal communication skills.
WHAT WE OFFER
Khan Lab High School is a community of learners and partners that have a deep commitment to their work. We get things done and believe that in our highly collaborative environment that anything is possible. All of our decisions are made through the lens of what is best for our students. We tackle tough questions without ego, are results oriented, and have high expectations for school and our students.
Khan Lab School offers a stimulating and unique working environment with a competitive salary and the flexibility to work and teach from anywhere. We seek team members who possess a unique skill set because this is a multi-faceted teaching and leadership position. To learn more about Khan Lab School or Khan Academy, please visit our websites.
Compensation: Competitive compensation commensurate with experience.
Start Date: September 2021
Location: Mountain View, CA
Number of Positions to be Filled: 1
To qualify, please submit an application using the job link on our school’s Careers webpage. Successful candidates will have a demonstrated familiarity with the Sal Khan’s school model outlined in his book The One World Schoolhouse.
Khan Lab School is an EOE and does not discriminate on the basis of race, color, creed, place of national origin, sex, age, veteran status, sexual orientation or physical handicap in its employment practice.
SPECIAL SCHOOL EMPLOYMENT REQUIREMENTS All Khan Lab School employees must undergo criminal background checks and TB risk assessments as mandated by California state law prior to their start dates at Khan Lab School. By submitting an application, you acknowledge that your employment with Khan Lab School would be conditioned on satisfactory background check and completion of the TB risk assessment.
ABOUT KHAN LAB SCHOOL
Located in Mountain View, California, Khan Lab School (KLS) is a non-profit, mastery-based school founded by Salman Khan in 2014 to extend Khan Academy’s student-centered philosophy into a physical school environment. Furthering his vision for Khan Academy, Khan wrote and published The One World Schoolhouse, in which he argues for mastery-based, blended, and mixed-age learning coupled with a departure from traditional letter grades. Today the KLS community is bringing that vision to life on its own campus and also sharing knowledge within education more broadly.
We currently serve 174 students ages 5-18. In each academic area at KLS, progress is decoupled from age; the time it takes a student to finish a course will vary but the depth of mastery is constant. We believe that students cannot “master” a course by performing well on one assessment. Instead, students are expected to demonstrate mastery of all skills and content before they can obtain foundational credit, thereby reducing the number of “gaps” in their education.
Every student is assigned to a mixed-age cohort, which they can expect to be part of for two to three years. There are currently... six cohorts across the school. Students also partner with faculty to explore their passions and deepen their learning. The quality of learning remains high but as a lab school, instructional methods are constantly being reimagined and tested. Learning is supported through weekly 1:1 advising, real-world application, and a culture that fosters student agency. Faculty and students do not simply adhere to the status quo in education. As a lab school, KLS is a model for innovation in education.
To learn more about us, please visit our website: www.khanlabschool.org.