The Vice President, Marketing will play a hands-on role in the planning, coordination, production and distribution of marketing and client retention materials, such as presentations, factsheets, commentaries and digital content. The Vice President, Marketing??will collaborate with senior investment professionals and firm management on marketing messaging and effectively communicate departmental capabilities. Among the digital marketing aspects of the position will be managing and/or contributing to the firm's social media strategy, email marketing, website, webinars and podcasts as well as reporting on the analytics of these initiatives.??
Strong writing, communication, PowerPoint and Excel skills are essential. Experience with Adobe InDesign and Illustrator is helpful, as is experience with logical operators in Excel or elsewhere. Familiarity with HTML, Seismic Software, Sprinklr, Salesforce or Pardot is also a plus.????
Coordinate??workflow between marketing, client service, sales and investment teams
Leadership or participation in the creative process of generating new materials
Maintain marketing materials and the presentation library including the quarterly update process
Create??custom client review materials
Project manage marketing initiatives, such as the quarterly production schedule and marketing campaigns
Write, edit??and format??strategy commentaries and thought leadership
Proofread??and maintain overall quality assurance of electronic and print materials
Create??and distribute??digital content
5 - 10+ years of Marketing experience in asset management / financial services industry
High caliber writing, proofreading, copyediting and grammatical skills
Strong computer skills, particularly with MS Word, PowerPoint and Excel; experience with Adobe InDesign and Illustrator a plus
Ability and comfort in working with senior investment professionals and firm management.