Assistant/Associate Athletics Director, Marketing and Fan Experience
Location: Stanford, California
Internal Number: 93261
Stanford's Department of Athletics, Physical Education and Recreation ("DAPER") is the premier intercollegiate athletics program in the country. We are the proud Home of Champions! We lead the nation with 128 NCAA championship titles, won the Women's Capital One Cup four of the last five years, and have brought home the Learfield Director's Cup for 25 straight years. We also support the university's physical education, recreation and wellness initiatives. Our dedicated staff embody a culture of excellence, embrace our mission of scholar-athleticism and exemplify a relentless championship spirit. Our actions and staff are guided by the core tenets of the DAPER culture, "The DAPER Way," which are: Embrace Scholar-Athleticism, Pursue and Revere Excellence, Lead with Courage, and Work Cohesively.
Are you ready to inspire champions? If yes, then this may be the right opportunity for you!
DAPER is currently accepting applications for the position of Assistant/Associate Athletics Director, Marketing and Fan Experience. Reporting to the Associate Athletics Director, Marketing and Communications, this position is responsible for developing integrated marketing and fan engagement strategies and overseeing a dynamic team whose ultimate charge is to generate revenue, drive attendance, and build brand affinity for Stanford Athletics programs. This role provides a unique opportunity to drive organizational objectives by executing integrated multi-channel marketing strategies, as well as creating compelling in-venue experiences for our student-athletes and fans alike. This is a full-time, exempt position. Position title will be determined based on experience.
Your responsibilities include:
Overseeing and developing marketing and fan experience strategy and initiatives
Partnering with other External Relations colleagues to define and execute the brand strategy for DAPER across all channels (web, digital, print)
Responsible for marketing and fan experience department operations including the recruitment, management, development, oversight, and retention of staff
Setting departmental budget, goals, and objectives in alignment with organizational goals
Developing and executing marketing plans for Stanford Athletics to drive ticket sales and attendance.
Supervising all direct marketing, digital marketing, advertising, collateral, and marketing communications
Leading cross-functional collaboration to drive revenue, ticket sales, attendance, and fan engagement
Other duties as assigned
To be successful in this role, you will bring:
Education and Experience
Bachelor's degree and eight years of relevant experience, or combination of education and relevant experience
Knowledge, Skills, and Abilities
Demonstrated marketing management skills, as well as the ability to work effectively with decision-makers across many levels
Extensive knowledge of strategic analysis, customer segmentation strategies and business and marketing planning
Strategic thinking and leadership skills, as well as advanced analytical and problem-solving skills
Excellent project manager with the ability to manage multiple projects simultaneously
Ability to motivate, develop, and train staff, including willingness to roll up your sleeves and lead by example
Excellent oral and written communication skills and presence at all levels and for all audiences
Ability to troubleshoot, think creatively, and resolve conflicts
Prior experience in planning and managing budgets
Ability to occasionally work nights and weekends
Experience working in athletics
At DAPER we know diverse teams make better decisions for everyone, so we encourage people of all abilities and backgrounds to apply.
Research has shown that men apply to jobs when they meet an average of 60% of the listed qualifications; however, women and those in other underrepresented groups tend to only apply when they match every criterion. So, if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit.
This position, along with all DAPER coaches and staff, is responsible for the integrity of Stanford's intercollegiate athletics program and for the reputation of Stanford University. This position is responsible for ensuring that his/her/their involvement with Athletics Department activities maintains the integrity of the University's reputation and does not negatively impact the relationship between the University and its faculty, staff, students and alumni. Additionally, this position must comply with University policies and procedures, NCAA and Pac-12 rules and regulations.
Why Stanford is for you:
Stanford University has revolutionized the way we live and enrich the world. Supporting this mission is our diverse and dedicated 17,000 staff. We seek talent driven to impact the future of our legacy. Our culture and unique perksempower you with:
Freedom to grow. We offer career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.
A caring culture. We provide superb retirement plans, generous time-off, and family care resources.
A healthier you. Climb our rock wall or choose from hundreds of health or fitness classes at our world-class exercise facilities. We also provide excellent health care benefits.
Discovery and fun. Stroll through historic sculptures, trails, and museums.
* The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.
*Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of his or her job.
*Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
Why work at Stanford?Stanford University has changed the world, over and over again.We are one of Silicon Valley's largest employers - and also one of the most unique. Our mission is to educate future leaders and promote interdisciplinary, world-class research and teaching. This passion makes Stanford an intensely creative, rewarding, and challenging place to work. At the same time, our traditions of respect and collaboration sustain a humane, supportive environment in which to pursue your life and your career.At Stanford you'll work with bright, diverse, dedicated people. You'll find encouragement to learn and grow. You'll enjoy excellent benefits and an outstanding environment. How will it change you?