Department: Kellogg Exed Ed Marketing Salary/Grade: EXS/8
About the Kellogg School of Management at Northwestern University:
The Kellogg School of Management at Northwestern University develops visionary, performance-focused leaders who inspire growth in people, organizations and markets. Based just outside of Chicago, the school is a global leader in management education, renowned for its distinctive thought leadership and pioneering approach to learning. Kellogg offers an innovative portfolio of programs: four Full-Time MBA programs including accelerated One-Year MBA and Two-Year MBA options; joint degree programs with the engineering and law schools; a Part-Time MBA Program; the premier Executive MBA global network; and extensive non-degree Executive Education programs.
About the Job:
The Senior Program Administrator plays a critical role in the effectiveness of the marketing team and in the overall performance of Executive Education. As the principal manager of our CRM system and the analytics lead for the marketing team, the Senior Program Administrator sits at the intersection of multiple teams and systems, helping to coordinate activities across multiple functional teams within Exec Ed while enriching their work through the exploration and analysis of the organization’s various sources of data.
The primary role of the Senior Program Administrator, Executive Education, is to enable critical functions across the marketing department by serving as the lead administrator and power user for our CRM system (Salesforce). They play a crucial role in program delivery and participant experience by monitoring our overall performance in terms of registrations and revenue, helping manage capacity for programs and participant accommodations, developing the annual schedule of open enrollment programs and creating, reviewing and sharing various reports that guide our activities over the course of the year. Their work touches the marketing, operations, business development, program development and facilities teams each day and they are actively engaged in collaborative efforts to understand and optimize the Exec Ed business by capturing and analyzing data in an ongoing way.
This role is comprised of ongoing systems management, analytics, and in-the-moment problem-solving along with a growing focus on exploratory analytics and big-picture thinking.
Serve as lead administrator for Executive Education’s CRM system (Salesforce). Oversee day-to-day operations, ensure data hygiene and integrity, review and optimize processes for collecting, analyzing and disseminating data.
Collaborate with business development teams and marketing teams to identify opportunities for leveraging Exec Ed data to drive improved business performance. Develop a program of ongoing reporting and create ad-hoc reports as needed that take advantage of (and improve) the data we have available in Salesforce.
In collaboration with the Managing Director, Marketing and other functional teams, develop the annual schedule of open enrollment programs, including coordinating with faculty and confirming final dates. Collaborate with other Exec Ed’s Cvent expert to ensure the process is clear and final handoff of dates is successful. Communicate with faculty, academic directors, Allen Center facilities team and other Exec Ed stakeholders throughout this effort in a consistent and thorough manner. Document areas for process improvement and optimize scheduling and planning with the Managing Director.
In collaboration with Managing Director and operations team, oversee the allocation of bedrooms and hotels for program participants, optimizing and making tradeoffs as necessary throughout the course of the year.
Lead and execute high-priority strategic analytic projects that help guide long-term planning for Exec Ed’s operations.
Successful completion of a full 4-year course of study in an accredited college or university leading to a bachelor's degree.
5+ years of relevant industry and/or functional experience (complex CRM or comparable enterprise-level data systems).
Minimum Competencies: (Skills, knowledge, and abilities.)
Excellent strategic and analytical skills.
Strong ability to collaborate across departments and functions; proven relationship builder.
Able to work under deadline pressure and adjust priorities independently to meet changing business needs in an entrepreneurial environment.
Strong focus on process optimization and systems-thinking.
Work-Life and Wellness: Northwestern offers comprehensive programs and services to help you and your family navigate life’s challenges and opportunities, and adopt and maintain healthy lifestyles. We support flexible work arrangements where possible and programs to help you locate and pay for quality, affordable childcare and senior/adult care. Visit us at https://www.northwestern.edu/hr/benefits/work-life/index.html to learn more.
Professional Growth & Development: Northwestern supports employee career development in all circumstances whether your workspace is on campus or at home. If you’re interested in developing your professional potential or continuing your formal education, we offer a variety of tools and resources. Visit us at https://www.northwestern.edu/hr/learning/index.html to learn more.
Northwestern requires all staff and faculty to be vaccinated against COVID-19, subject to limited exceptions. For more information, please visit our COVID-19 and Campus Updates website.
The Northwestern campus sits on the traditional homelands of the people of the Council of Three Fires, the Ojibwe, Potawatomi, and Odawa as well as the Menominee, Miami and Ho-Chunk nations. We acknowledge and honor the original people of the land upon which Northwestern University stands, and the Native people who remain on this land today.
Northwestern University is an Equal Opportunity, Affirmative Action Employer of all protected classes, including veterans and individuals with disabilities. Women, racial and ethnic minorities, individuals with disabilities, and veterans are encouraged to apply. Click for information on EEO is the Law.
Northwestern University is a major private research university with 12 academic divisions located on three campuses in Evanston, Chicago, and Education City in Doha, Qatar. We have approximately 2,500 full-time faculty members, 17,000 graduate and undergraduate students, and over 5,700 full and part-time staff. Northwestern University combines innovative teaching and pioneering research in a highly collaborative environment. It provides students and faculty exceptional opportunities for intellectual, personal and professional growth.